I created this work is to follow a 'shopping card' illustration design contest held by a conveniece store (Indomaret) in cooperation with an Indonesian bank (Bank Mandiri). Because not included in the first stage of selection, I was a little disappointed actually. But it's okay, I am quite satisfied with the results of this work. At the very least, this work can be one of the works in my portfolio.
The concept is very simple, illustrates some of the people representing several segments of society in Indonesia, especially the students and housewives, most often shop at convenience stores. then the colors that I use here is a blend of colors convenience store itself and the main color of the banks that cooperate in the making of this card.
the Sketch
Final Result
Detail View
Mock Up Version View